Walgreens

AbstractRFID patented engine room , used by shipping companies of goods and carrefours , is confident of tracking loyalty mailings from a shopper s purse at heart the neck of the woods of the displays . The device used by Walgreens is capable of concourse individual consumers informationIssue Identified Facing Walgreens : Consumer PrivacyHYPERLINK http /www . .com Walgreens , soon the largest American pharmacy store chain , has integrated RFID technology into its shipping and warehouse management operations distribution centers . The communicate Frequency Identification (RFID ) tag is a technology originally used for tracking shipments of products to retail outlets thereby reducing shipping errors . However , recently it s been adopted by marketers to track the effort of products in the store and after purchase , potentially in the home of the consumerAn RFID device , the size of a credit card , can be to products or merchandise and emit a signal indicating movement and location .

For instant , a customers RFID introduce loyalty card can identify the amount of cadence spent in the proximity of a certain product or service displayRFID patented technology is capable of tracking loyalty cards from a shopper s purse within the vicinity of the displays . The device also includes gathering individual consumers data thereby linking to retailer databases . Retail databases are used to market charter mail and personalized focused advertising materialHow Walgreens Responded To The IssueWalgreens claims the in-store RFID technology is notwithstanding used to track promotional displays in some 5 ,000 stores nationwide . According to Walgreen , the device is restricted...If you want to get a full essay, order it on our website: Ordercustompaper.com

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