Advertisement Analysis

The Johnson and Johnson O.B. ad, a tampon crop for women, is advertising a man equal vampire with two tampons in his mouth, with the words real shock-absorbent in a glow in the minacious, tinged setting. So many another(prenominal) different conclusions can be drawn from this ad. It can be seen as grotesque, humorous, thought provoking, enticing and unappealing. The individual is qualification claims astir(predicate) how a period can sword a women feel, and how the tampons consult to women when they atomic number 18 menstruating. The target audience is for menstruating women. The claim the ad is making is that they know how a period can make a women feel when they are menstruating, the tampons absorbent capacity, and the vampire visually states to the womens eyes about how absorbent their tampons are during a distressing period in their life. The visual images and textual images used to make this argument is that of a vampire, two words that state very absorbent, an O.B. logo, a vampire with tampons stuck in his mouth, and a gloomy, unknown picturesque feel. The ad makes its argument to its target audience by using their product as teeth in a vampires mouth to show how absorbent their product is for fascinating menses. Also, vampires suck blood at night, so the dark feel could overly demonstrate how effective their product is for absorbing nightly flow menses as well.




The ad is offsetting for me because vampires are historically seen on TV to suck blood and it is a grotesque picture or thought for anybody looking at the ad since the blood flows from out a vampires mouth while they are sucking it. It can also be misleading, but I can understand the companies plosive consonant of view in relation to their product. I dont feel that a man would understand this ad because they may think that a man with tampons stuck in their mouth like to drink blood. Of course this is not the case, but the ad is not intended for a man to gain an sense since the target audience is womanlys. On the other hand, a female can relate because we go through a dark...If you involve to get a full essay, order it on our website: Ordercustompaper.com



If you want to get a full essay, wisit our page: write my paper