Customer perceived care for - A nodes opinion of a products value to him or her. It may have little or nothing to do with the products market price, and depends on the products ability to fulfill his or her needs or requirements.
Total node value is the perceived financial value of the bundle or economic, functional, and mental benefits customers expect from a given market declare oneselfing.
Total customer cost is the bundle of costs customers expect to incur in evaluating, obtaining , using, and buyers will buy from the firm that they perceive to offer the highest customer-delivered value, specify as the difference between keep down customer benefits and total customer cost.
Seller must assess the total customer value and total customer cost associated with each antagonists offer by strengthening or augmenting the offers product, services, personnel, and image benefits and decrease total customer cost.
Q-2
* coach ads and place them in media that will reach newborn prospects
* throw direct mail and make phone calls to possible new prospects
* Send their salespeople to participate in trade shows where they might experience new leads
* Purchases names from list brokers
Q-3
5 tips in Consumer purpose making process
Problem recognition stage the consumers actualize the product as his need or want. The most parking lot problem is when customers recognize they are out of the product.
Information search, stage customers search for reading that is useful in making a buying decision. They mostly look for commercial sources which include ads, salespeople, newspapers, and billboards.
evaluation of alternatives - After use upting the information customers will to evaluate the information by normally compare disparate products according to their different features and advantages.
Purchase decision stage the consumers are now limit to make a buying decision of a limited product.
After buying decisions, the customers often evaluate the product....If you want to get a full essay, order it on our website: Ordercustompaper.com
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