Social Media & Its Impact on Crm

CUSTOMER RELATIONSHIP MANAGEMENT ASSIGNMENT SOCIAL MEDIA AND ITS IMPACT ON CUSTOMER RELATIONSHIP MANAGEMENT Word Count: 3132 Submitted in uncomplete fulfillment of the requirement for the Degree of Post Graduate course of instruction In Management by Kunal Verma(08P084) Under the Guidance of Prof. Neelu Bhullar Management Development Institute, Gurgaon Contents brotherly Media and CRM .................................................................................................................... 3 Impact of brotherly Media on CRM ...................................................................................................... 4 CRM and Social Media: Maximizing Deeper Customer Relationships ........................................... 5 How brotherly media is changing CRM................................................................................................. 8 Getting the right Social Media for CRM ........................................................................................ 10 Where to do it? ...................................................................................................................... 10 How to do it? ......................................................................................................................... 11 References: ....

............................................................................................................................... 13 Social Media and CRM Social media are media designed to be disseminated through social interaction, created using highly neighborly and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues into social media dialogues. It supports the democratization of fellowship and information, transforming people from content consumers into content producers. Social media can be said to have three components: 1. Concept (art, information, or... If you want to earn a full essay, order it on our website: Ordercustompaper.com

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